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X-WR-CALNAME:Practical CSM
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X-WR-CALDESC:Events for Practical CSM
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BEGIN:VEVENT
DTSTART;TZID=UTC:20260707T140000
DTEND;TZID=UTC:20260707T150000
DTSTAMP:20260708T061825
CREATED:20260622T164402Z
LAST-MODIFIED:20260622T164402Z
UID:10000656-1783432800-1783436400@practicalcsm.com
SUMMARY:Webinar Plug In\, Not Build Out: A Live Look at Gainsight's Pre-Built Agents - EMEA
DESCRIPTION:Customer success teams are drowning in signals\, but still flying blind when it counts. Gainsight’s prebuilt AI agents change that. No configuration\, no prompt engineering\, no waiting to see what sticks. They’re ready to work on day one\, no experimentation required. \nIn this demo-forward session\, we’ll show you exactly how three prebuilt agents\, Handoff Analyst\, Risk Analyst\, and Expansion Analyst\, surface the intelligence your team needs to act faster and more confidently. These aren’t prototypes. They’re production-ready\, available now\, and built on the signals your customers are already sending. \nYou’ll walk away ready to: \n\nSee three prebuilt agents live\, doing exactly what they’re designed to do\nUnderstand how Risk\, Expansion\, and Handoff intelligence works out of the box\nPut agents to work in your environment without a lengthy setup process\nSkip the months of testing and get straight to outcomes
URL:https://practicalcsm.com/event/webinar-plug-in-not-build-out-a-live-look-at-gainsights-pre-built-agents-emea/
ATTACH;FMTTYPE=image/webp:https://practicalcsm.com/wp-content/uploads/2026/06/How-Digital-Customer-Success-Is-Taking-Center-Stage-768x384-1.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20260707T180000
DTEND;TZID=UTC:20260707T190000
DTSTAMP:20260708T061825
CREATED:20260622T163939Z
LAST-MODIFIED:20260622T163939Z
UID:10000654-1783447200-1783450800@practicalcsm.com
SUMMARY:How Community Teams Actually Use Agents and MCPs
DESCRIPTION:What most community practitioners are missing isn’t exposure to the tools. It’s a clear decision framework for their specific role\, one that tells you when an agent is the right call\, when an MCP changes everything\, and when the most powerful thing you can do is stay human and trust your instincts. \nWe go use case first\, tool second\, decision framework third. Every concept gets introduced through a community problem you already recognize. We’ll also walk through MCP use cases built specifically for community teams … what they connect\, what they do for you\, and why they change what’s possible when your community data actually talks to the rest of your org. \nWhether you want to build deeper on what you’ve already started or finally get a strategic framework underneath your experiments\, this session meets you where you are. \nYou’ll walk away with: \n\nA use-case-first breakdown of agents\, MCPs\, and AI workflows and when each applies to community work\nA first look at MCP use cases built for community teams and a workflow to try immediately\nA workflow map: what belongs to AI\, what belongs to you\, what you’re going to stop doing entirely
URL:https://practicalcsm.com/event/how-community-teams-actually-use-agents-and-mcps/
ATTACH;FMTTYPE=image/webp:https://practicalcsm.com/wp-content/uploads/2026/06/Webinar-Built-by-CC-Summer-Series_LP-Image-1200x675-1-768x432-1.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20260708T170000
DTEND;TZID=UTC:20260708T180000
DTSTAMP:20260708T061825
CREATED:20260622T165553Z
LAST-MODIFIED:20260622T165553Z
UID:10000657-1783530000-1783533600@practicalcsm.com
SUMMARY:Plug In\, Not Build Out: A Live Look at Gainsight's Pre-Built Agents - US
DESCRIPTION:Customer success teams are drowning in signals\, but still flying blind when it counts. Gainsight’s prebuilt AI agents change that. No configuration\, no prompt engineering\, no waiting to see what sticks. They’re ready to work on day one\, no experimentation required. \nIn this demo-forward session\, we’ll show you exactly how three prebuilt agents\, Handoff Analyst\, Risk Analyst\, and Expansion Analyst\, surface the intelligence your team needs to act faster and more confidently. These aren’t prototypes. They’re production-ready\, available now\, and built on the signals your customers are already sending. \nYou’ll walk away ready to: \n\nSee three prebuilt agents live\, doing exactly what they’re designed to do\nUnderstand how Risk\, Expansion\, and Handoff intelligence works out of the box\nPut agents to work in your environment without a lengthy setup process\nSkip the months of testing and get straight to outcomes
URL:https://practicalcsm.com/event/plug-in-not-build-out-a-live-look-at-gainsights-pre-built-agents-us/
ATTACH;FMTTYPE=image/webp:https://practicalcsm.com/wp-content/uploads/2026/06/gtm-webinar-768x433-1.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20260709T170000
DTEND;TZID=UTC:20260709T180000
DTSTAMP:20260708T061825
CREATED:20260526T170012Z
LAST-MODIFIED:20260526T170012Z
UID:10000645-1783616400-1783620000@practicalcsm.com
SUMMARY:Meet the Success Engineer: What CS leaders need to know about the evolving technical CSM role
DESCRIPTION:AI is absorbing the workflows that once filled a CSM’s week. The teams moving fastest have already rewritten their hiring profiles\, restructured their teams\, and started building toward a new kind of practitioner: the Success Engineer. \nPart technical expert\, part adoption architect\, the Success Engineer builds alongside customers\, rather than just advising. \nIn this live session\, Kelsey Bennett\, Strategic CSM at Gainsight\, joins us to get practical about what this shift looks like in real organizations today: what capabilities matter\, what to hire for\, and how CS leaders can get ahead of the role evolution before it creates gaps they can’t close. \n\nYou’ll leave this session with:\n\nA grounded view of what a Success Engineer capabilities look like in real CS teams\, today\, not in theory\nA view of how AI-powered workflows (success plans\, intelligent signals\, and agentic handoffs) change what you need from the humans running them\nCriteria for your next hire and development plan for the team you already have\nA leadership framework for staying ahead of the role before it creates gaps in your org
URL:https://practicalcsm.com/event/meet-the-success-engineer-what-cs-leaders-need-to-know-about-the-evolving-technical-csm-role/
ATTACH;FMTTYPE=image/png:https://practicalcsm.com/wp-content/uploads/2026/05/tiny.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20260714T163000
DTEND;TZID=UTC:20260714T173000
DTSTAMP:20260708T061825
CREATED:20260622T170834Z
LAST-MODIFIED:20260622T170834Z
UID:10000660-1784046600-1784050200@practicalcsm.com
SUMMARY:The New Customer Journey: Critical moments partner marketers need to influence
DESCRIPTION:Our expert presenter will guide you through the 28 defining moments that shape the modern customer journey\, providing actionable partner marketing strategies to optimize each interaction and create meaningful connections that drive mutual success. What You’ll Learn: – The 45 critical moments that influence customer decisions throughout the partner-led journey – How to align partner marketing strategies with key customer touchpoints – Collaborative approaches to delivering seamless\, personalized experiences – Best practices for co-marketing and joint value creation at each journey stage – Practical frameworks for mapping and optimizing the partner-customer journey – Tools and tactics to empower partners in engaging customers effectively
URL:https://practicalcsm.com/event/the-new-customer-journey-critical-moments-partner-marketers-need-to-influence/
ATTACH;FMTTYPE=image/webp:https://practicalcsm.com/wp-content/uploads/2026/06/image_1098470.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20260716T160000
DTEND;TZID=UTC:20260716T170000
DTSTAMP:20260708T061825
CREATED:20260609T150819Z
LAST-MODIFIED:20260609T150819Z
UID:10000652-1784217600-1784221200@practicalcsm.com
SUMMARY:The ultimate team sport: Ending the tug-of-war between sales and success
DESCRIPTION:The contract is signed. Sales are celebrating. And somewhere in your inbox is a new account with no context\, no notes\, and a go-live date in six weeks. \nThat gap isn’t just frustrating. It’s expensive. Fragmented handoffs erode customer trust from day one\, and a customer who feels ignored in their first 90 days is a churn risk before you’ve had a chance to prove your value. Your NRR pays the price. \nJoin Steve Frost\, Head of Industry & Executive Advisory\, Customer Success at Certinia\, as he shows both teams how to pull in the same direction. You’ll leave knowing how to align sales\, services\, and success into a single unit where the customer never feels a handoff\, only a continuous path to value. \nNo more “us” vs. “them. \nWhat we’re covering:\n\nThe true cost of friction: How fragmented data between sales and CS actively erodes your NRR and compromises customer trust.\nMastering the invisible pass: How to move data so fluidly that the customer never feels like they are being bounced around.\nPre-empting the friction: Practical strategies for bringing success into the fold before the deal closes to guarantee a high-confidence start.\n\nIn this session\, you will learn how to:\n\nCarry every customer promise from Sales into Success\, without losing anything\nGive every team a single account record they actually trust\nMove account context into your Success tools without manual entry\nSpot stalled onboardings before they turn into churn\nWalk into every CSM conversation knowing what the customer wants to expand into
URL:https://practicalcsm.com/event/the-ultimate-team-sport-ending-the-tug-of-war-between-sales-and-success/
ATTACH;FMTTYPE=image/png:https://practicalcsm.com/wp-content/uploads/2026/06/CSC_Webinar_Meta.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20260717T190000
DTEND;TZID=UTC:20260717T200000
DTSTAMP:20260708T061825
CREATED:20260526T170608Z
LAST-MODIFIED:20260526T170608Z
UID:10000646-1784314800-1784318400@practicalcsm.com
SUMMARY:DeepTarget Customer Success Webinar - June 2026
DESCRIPTION:Each month\, DeepTarget hosts a Customer Success Webinar filled with industry news\, helpful tips\, innovations\, and case studies to make your job easier. We highlight our best performing customers by announcing our Award Winners for the Campaign of the Month and the SuperSTAR of the month. \nEach Webinar is unique and designed with you in mind. Learn how to grow your deposits\, loans\, revenue and customer loyalty through your DeepTarget platform.
URL:https://practicalcsm.com/event/deeptarget-customer-success-webinar-june-2026-2/
ATTACH;FMTTYPE=image/png:https://practicalcsm.com/wp-content/uploads/2026/04/Deep-Target.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20260721T170000
DTEND;TZID=UTC:20260721T180000
DTSTAMP:20260708T061825
CREATED:20260526T171618Z
LAST-MODIFIED:20260526T171618Z
UID:10000647-1784653200-1784656800@practicalcsm.com
SUMMARY:Scaling CS with AI and automation
DESCRIPTION:As customer portfolios grow\, manual processes become the bottleneck. This workshop is designed to help CS leaders scale impact without scaling headcount. You’ll work hands-on with frameworks for automation\, segmentation\, and AI-assisted workflows that preserve the human element while increasing consistency and coverage. Using realistic scenarios\, you’ll identify where automation adds value\, where it doesn’t\, and how to redesign CS motions for scale. The goal is to build a smarter\, more resilient CS model that grows with the business.
URL:https://practicalcsm.com/event/scaling-cs-with-ai-and-automation/
ATTACH;FMTTYPE=image/png:https://practicalcsm.com/wp-content/uploads/2026/05/CSC_Virtual_Workshop_Meta_.png
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20260723T180000
DTEND;TZID=UTC:20260723T190000
DTSTAMP:20260708T061825
CREATED:20260622T164050Z
LAST-MODIFIED:20260622T164050Z
UID:10000655-1784829600-1784833200@practicalcsm.com
SUMMARY:From Problem to Working Solution: A Live Community MCP Workshop
DESCRIPTION:Ready to focus on what building actually looks like when you’re not a developer and don’t have one on speed dial? \nThe community leaders shipping things right now aren’t the ones who figured out some secret. They’re the ones who got comfortable with the messy middle and stopped waiting for the perfect moment to start. This session is designed to give you that comfort – by doing it together\, live. \nWe’ll take community workflow problems this audience brought in our first session and build working solutions in real time using an MCP connector built for community teams. You’ll see the setup\, the build\, the moment something doesn’t work the way we expected\, and the fix. All of it. \nYou’ll walk away with: \n\nA working solution – or a clear blueprint – built from a workflow problem your peers voted on\nA non-developer build process you can replicate without engineering support\nOne thing you can ship in the week after this session – scoped\, realistic\, genuinely useful
URL:https://practicalcsm.com/event/from-problem-to-working-solution-a-live-community-mcp-workshop/
ATTACH;FMTTYPE=image/webp:https://practicalcsm.com/wp-content/uploads/2026/06/Webinar-Built-by-CC-Summer-Series_LP-Image-1200x675-1-768x432-1.webp
END:VEVENT
BEGIN:VEVENT
DTSTART;TZID=UTC:20260724T180000
DTEND;TZID=UTC:20260724T190000
DTSTAMP:20260708T061825
CREATED:20260622T170054Z
LAST-MODIFIED:20260622T170054Z
UID:10000659-1784916000-1784919600@practicalcsm.com
SUMMARY:Build Your Operation: A Live CE Workshop Using Real Workflows and an MCP
DESCRIPTION:Sessions 1 and 2 were the setup. You mapped your workflows\, you know your tools\, you know which problems are worth solving. Session 3 is the payoff — a live workshop where we take real CE workflow problems\, picked by this audience\, and build working solutions together in real time using an MCP connector built for CE teams. \nYou’ll see the full process. How we define the problem before touching anything. What breaks. What surprises us. What we’d do differently. The messy middle is the lesson — and it’s also the part nobody ever shows you. \nYou’ll walk away with: \n\nA working solution — or a clear blueprint — built from a workflow problem your peers voted on\nA replicable build process you can take back to your own team immediately\nAn honest look at what building with AI actually looks like in practice\nA clear next step: what to build first and how to know when it’s working
URL:https://practicalcsm.com/event/build-your-operation-a-live-ce-workshop-using-real-workflows-and-an-mcp/
ATTACH;FMTTYPE=image/webp:https://practicalcsm.com/wp-content/uploads/2026/06/gtm-webinar-768x433-2.webp
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