A conversation with Guy Nirpaz
Farm Don’t Hunt, and Subsequent Lessons in Customer Success
Guy is the founder and CEO of Totango, a leading enterprise customer success platform that enables companies to align around their customers driving increased loyalty and lifetime value. He is also the author of Farm Don’t Hunt – a definitive guide to customer success that comes highly recommended for all CS professionals to read.
Farm Don’t Hunt, and Subsequent Lessons in Customer Success
Key topics include:
- Inspiration in Publishing “Farm Don’t Hunt, and Subsequent Lessons in Customer Success”
- Explaining the Concept of “Farm Don’t Hunt”
- Importance of Organizing Company and Its Functions in Supporting Customer’s Journey
- Importance of Measuring Customer Success Life Cycle
- What Hasn’t Changed about Customer Success prior to Publishing Book
Panel Members:
Rick Adams, CEO & Founder, Practical CSM
Guy Nirpaz, CEO & Founder, Totango
