Are you looking to start or grow a customer success team?

Customer success is no longer just for companies with large teams and resources. It’s a company mindset that can unlock the biggest opportunities in business. Customer success can help streamline experiences, grow product engagement and loyalty, and more importantly — retain business.

In The Startup’s Guide to Customer Success, Jennifer Chiang presents a guide on how to plan, execute, and grow your own customer success team and the actionable steps that you can take to champion the customer at your company.

About the Author

Our author this month is Jennifer Chiang

Jennifer Chiang is the CEO of DWDG Consulting and the Director of Customer Success at Yup Technologies, where she was the architect behind the customer success team.

She is deeply passionate about helping others by being a voice for those who don’t have a voice. From 2012 -2015, Jennifer interned and volunteered at the White House. She supported President Obama’s efforts to maintain dialogue with the American people by being on the front line of email, letter, and phone correspondence.

Jennifer graduated with honors from Georgetown University with a degree in International Political Economy, and a certificate in International Development. Currently, she is the digital content manager for Subconscious, a mental health non-profit organization. During her free time, she enjoys exploring the great outdoors, solving sudoku puzzles, and learning about the world around her.