Evaluating Our Customer’s Business Needs (Audio)
Key topics include:
- Defining Business Needs
- Why should Customer Success Managers Evaluate Business Needs?
- Evaluation of Business Needs in Stages of Customer Journey
- Concepts in Discussion of Business Needs in Marketing Stage
- Getting Up to Speed in Fulfilling Business Needs of Customers
- Tips for Customer Success Managers on How to Talk to Customers About Their Business Needs
- Two Types of Roadmap and Their Uses
Panel Members:
Rick Adams, CEO & Founder, Practical CSM
Kristi Faltorusso, VP of Customer Success, BetterCloud