Certified CSM Professional Scholar
$487.00 Original price was: $487.00.$413.95Current price is: $413.95.
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An in-depth certification program for Customer Success professionals seeking full training across Levels 1–4. Ideal for current CSMs, career changers, and teams.
What’s included:
- 10 structured training modules
- Scenario-based workbooks and exercises
- Tests after each module + 2-part final exam
- Certified CSM Professional (Levels 1–4) certificate
- Shareable badges for each completed module
- 12-month online access
Best for:
Working CSMs, professionals transitioning into CS, or organizations onboarding CS teams with a consistent framework and language.
Study time: 60-80h
Level: Intermediate
Access: 12 months
Certificate: Professional
Certification level: 1-4
Shareable Badges: 10
Take Your Customer Success Skills to the Next Level with CCSMP Scholar
If you’re a Customer Success Manager looking to sharpen your expertise—or transitioning into CS from roles like support, sales, or onboarding—CCSMP Scholar provides the structured, professional-level training you need to get certified and advance confidently in your role.
Built on the industry-standard Practical CSM Framework, this comprehensive program covers every key area of Customer Success Management, from onboarding and engagement to renewal strategies and executive alignment.
What You’ll Learn:
- Practical, real-world strategies for managing customer relationships
- A step-by-step breakdown of the CS lifecycle and best practices
- Tools, templates, and techniques to apply immediately on the job
- A consistent, scalable approach to Customer Success across teams
What’s Included:
- Full access to 10 knowledge modules
- Downloadable tools, workbooks, and scenario-based exercises
- Knowledge checks and quizzes after each module
- A 2-part final exam to assess your full certification readiness
- A Certified CSM Professional (Levels 1–4) certificate
- Shareable digital badges for each completed module
- 12 months of access so you can study at your own pace
Who It’s For:
- Current CSMs who want to organize their knowledge, build confidence, and get certified
- Professionals transitioning into Customer Success roles
- CS teams that need a consistent language, framework, and onboarding experience
Whether you’re aiming for a promotion, switching into CS, or supporting your team’s growth, CCSMP Scholar gives you everything you need to succeed in your Customer Success career.
Enroll today and get certified with confidence.
Flexible. Practical. Recognized.
Content
Level 1 Certification
Module 1: Customer Success Fundamentals This module covers the basics of Customer Success, including its definition, importance, and the role of a Customer Success Manager (CSM). We’ll explore how Customer Success Management can boost sales revenues and profitability, guided by 14 key principles.
Module 2: Business Fundamentals Understanding business fundamentals is crucial for CSMs. This module delves into why businesses exist, how they create value, and the basics of business operations, including expenditure, profits, organization, and strategy.
Level 2 Certification
Module 3: Preparation Preparation is key in Customer Success Management. This module focuses on researching and understanding the customer and preparing them for onboarding, adoption, and value realization.
Module 4: Commitment Achieving high-quality results requires alignment and commitment. This module teaches how to establish effective working relationships, conduct productive meetings, and create a Customer Success Plan.
Module 5: Onboarding A smooth onboarding process is essential. Learn the steps to quickly and efficiently get customers up and running with their purchased solutions, reducing frustration and accelerating time to value.
Level 3 Certification
Module 6: Adoption Planning Adoption planning is critical for ensuring users embrace new solutions. This module covers the process of understanding user needs, workshopping adoption requirements, and creating an adoption plan.
Module 7: Adoption Implementation Focusing on the practical steps for implementing the adoption plan, this module discusses project management best practices, preparing for project kickoff, and managing people and conflicts.
Module 8: Value Realization Helping customers realize value from their solutions is crucial. Learn how to maximize and measure the value attained from solutions, ensuring customer satisfaction and loyalty.
Module 9: Continuous Improvement Continuous improvement is vital for a CSM’s development. This module emphasizes evaluating performance and engagement to refine and improve Customer Success processes.
Module 10: Putting It All Together This final module focuses on identifying and overcoming challenges, adopting a partnering approach with customers, and avoiding common pitfalls in Customer Success Management.
Level 4 Certification
Valid for 2 years post-exam, this level involves two final exams testing knowledge and application of best practices through multiple-choice questions and case studies.
Final Exam Part A & B
- Part A: A timed knowledge test with 60 multiple-choice questions, similar to module-end tests.
- Part B: Tests your ability to apply best practices through eight case study scenarios.
Syllabus
Customer Success Fundamentals
- What is Customer Success and Why is it Important?
- What is Customer Success Management?
- Why Invest in Customer Success Management?
- How Does Customer Success Work?
- The Role of the Customer Success Manager
- Understanding Outcomes and KPIs
- Treating your Customer as your Business Partner
- Is Customer Success the same as Customer Happiness?
- Why is Customer Success Management Becoming More Important?
- How does Customer Success Management help tRealize Business Value?
- Where dCSMs fit within the Wider Organizational Structure?
- Customer Renewals and Retention/Churn
- Customer Success in Different Business Types
- Land and Expand Sales Motions
- Customer Lifetime Value (CLV)
- Customer Advocacy
- What is your organization’s customer success strategy?
- What is your role in helping tfulfil your organization’s customer success strategy?
- What assets and resources are available thelp you?
- How will you plan and manage your time?
- Internal evangelization of customer success management
- The RAPAE Task Model – a way tcategorize CSM activities
- Research, Analysis and Planning as Enablers of Action
- Understanding the Critical Path
- Introducing The Practical CSM Framework
- How should the Practical CSM Framework be used?
- Getting in Front of Senior Management and ‘C’ Level
- Customer Stakeholders
- The 14 Tenets of Customer Success
- Reflecting on your own knowledge, skills and experience
Business Fundamentals
- What is meant by the term “business fundamentals”
- Why an understanding of business fundamentals is essential tmany (if not all) customer success managers
- Why businesses exist and how they fulfill this purpose
- How value is generated for the business’s owners
- Wh(besides owners) businesses generate value for, and why this is important
- How businesses calculate both their expenditure and their profits in order tgenerate an “annual return” statement
- Understanding customer segmentation
- Understanding value propositions
- How customer segmentation relates tvalue propositions
- How businesses are structured and managed
- Management Levels and Decision Making
- A review of a typical company org chart
- What is meant by the term “business capability”
- How the concept of business capabilities can be used tdefine and understand everything that a business does
- Why businesses are constantly needing tchange, with examples tillustrate how this works in real life
- Vision and strategy formulation and how it occurs in a modern business
- An overview of the BMM (Business Motivation Model), including discussion on each component of the BMM and how they come together tcreate meaningful change within a business
Preparation
- What is PCSMF Phase 1: Preparation all about?
- Defining the customer engagement
- Accessing information
- Internal handover
- Customer information
- Solution information
- Initiative information and customer outcome requirements
- CSM outcome requirements
- Stakeholder information
- Third parties and project status
- Managing information gaps
- Formulating an engagement strategy and roadmap
- Tools for PCSMF Phase 1: Preparation
- Providing a Joined Up Customer Experience
- Sources for Researching Customer Information
- Selecting & Validating Customer Information
- Information to Research
- The Customer Research Checklist Tool: Overview
- The Customer Research Checklist Tool: Customer Tab
- The Customer Research Checklist Tool: Solution Tab
- The Customer Research Checklist Tool: Initiative Tab
- The Customer Research Checklist Tool: Stakeholders Tab
- The Customer Research Checklist Tool: Progress Tab
- The Customer Research Checklist Tool: Utilization
- Engagement Planning & Engagement Strategy Tool
- Engagement Strategy: Priority, Complexity & Maturity
- Engagement Strategy: Outcomes, Milestones & Measurements
- Engagement Strategy: Activities & Roadmap
Commitment
- What is PCSMF Phase 2: Commitment all about?
- The customer commitment process
- Communicating with the customer
- The initial customer meeting
- Developing a stakeholder management strategy
- Tools for PCSMF Phase 2: Commitment
- Working With the Customer: Key Concepts
- Working With the Customer: Credibility & Rapport
- The Customer Success Proposal
- Meetings Best Practice
- Consultative Questioning
- Using the RACI Matrix
- Using the Stakeholder Management Matrix
- Creating a Stakeholder Management Plan
- Completing the Customer Success Proposal
Onboarding
- What is PCSMF Phase 3: Onboarding all about?
- Understanding onboarding
- Generic and customized onboarding models
- Onboarding as a professional service
- Tools for PCSMF Phase 3: Onboarding
- What is “Onboarding”?
- Why is Onboarding Important?
- Onboarding Vs Adoption Vs Value Realization
- Selecting an Onboarding Service Model
- Using a Generic Onboarding Service Model
- Using a Customized Onboarding Service Model
- Onboarding Services at Your Company
- Four Influencers of Onboarding
- The Customer Onboarding Scoring Matrix
- Onboarding Discussions with the Customer
- Customized Onboarding and Full Adoption Services
- Three Choices for Onboarding: Generic, Customized or Fully Bespoke
- Information for Generic Onboarding
- Information for Customized Onboarding
- Managing the Onboarding Process
- Developing the Right Onboarding Services
Adoption Planning
- What is PCSMF Phase 4: Adoption
- Planning all about?
- Understanding Impacted Users
- Research Techniques
- CSM Involvement in Adoption Research
- Working with multiple stakeholders
Step 1: Determine Adoption Requirements
Step 2: Identify Process Changes
Step 3: Define Impacted Groups (IGs)
Step 4: Document Practical Considerations
Step 5: Determine Communication, Training and Support Requirements
Step 6: Capture Adoption Barriers and Risks
Step 7: Create Outline Adoption Plan
Step 8: Create Adoption Proposal and Gain Acceptance
Step 9: Complete Full Adoption Plan and Publish Adoption Roadmap - Activities and Outputs for PCSMF Phase 4: Adoption Planning
- Defining Adoption & the Importance of Adoption
- Adoption Pilots and Phases
- Adoption and Change Management
- The ADKAR Change Management Model
- Knowledge Skills & Attitude (KSA) Concepts
- Directly & Indirectly Impacted Users
- Research Techniques: The Workshop
- Getting the Adoption Requirements Agreed
- The Role of the CSM in Adoption Planning
- The Adoption Planning Process
- Adoption Planning Tools: Existing Tools
- Adoption Planning Tools: General
- Adoption Requirements
- Adoption Planning Tools: Capabilities & Processes
- Adoption Planning Tools: Impacted Groups
- Adoption Planning Tools: Adoption Activities
- Adoption Planning Tools: Practical Considerations
- Adoption Planning Tools: Adoption Barriers
- Adoption Planning Tools: Adoption Risks
Adoption Implementation
- What is PCSMF Phase 5: Adoption
- Implementation all about?
- Project Management and the Role of the CSM
- Benefits of a Multi-Phased Adoption Program
- Preparing for Project Kick-Off
- Managing People
- Managing Tasks
- Measuring and Reporting
- Handling Problems
- Dealing with Change
- Completing the Project
- Tools for PCSMF Phase 5: Adoption Implementation
- Activities and Outputs for PCSMF Phase 5:
- Adoption Implementation
- Adoption Implementation Roles
- Project Management Principles & Best Practices
- Preparing for Project Kick-Off
- Managing People
- Managing End User Conflict
- Adoption Task Management
- Work Breakdown Structure (WBS)
- Understanding The Critical Path Method (CPM)
- Using The Critical Path Method (CPM)
- Applying WBS and CPM to an Adoption Initiative
- Adoption Activity Measurement & Reporting Overview
- Targets, Baselines and Milestones
- Adoption Reporting
- Handling Problems During Adoption
- Problem Handling Best Practice Steps 1 to 6
- Adoption Project Completion
- Readiness for Value Realization
Value Realization
- What is PCSMF Phase 6: Value Realization all about?
- Comparative Duration of the Value Realization Phase
- Balancing the Needs of Multiple Customers
- Helping Customers to Realize Their Value
- Maximizing Renewals
- Upselling and Crosselling
- Feedback and Advocacy
- Has Everything Been Done?
- Tools for Practical CSM Framework Phase 6: Value Realization
- Activities and Outputs for Practical CSM Framework Phase 6: Value Realization
- Promised and Anticipated Value
- Determining the Value Generated
- Direct Value (Direct Benefits)
- Value is Not Always the Same
- Consultative Questioning
- Selecting Key Performance Indicators (KPIs)
- Problems With Value Realization
- Where Does Value Come From?
- Knowledge is Power
- Progress Towards Outcome Attainment
- Steps in the Performance Management Process
- Defining the Outcome Requirements and KPIs
- If Stakeholders Don’t Know What They Want…
- If Stakeholders Don’t Agree Between Them as to What They Want…
- Converting Indirect Value into Direct (Financial) Value
- Working to the Customer’s Agenda
- Suppliers Need Customers to Remain as Customers
- Realizing Value Vs Attaining Value
- What is the Customer’s Agenda?
- Problem Solving: What if the Value is Not Being Attained?
- What is Root Cause Analysis?
- Root Cause Analysis Steps
- Five “Why?”s and the Cause and Effect Diagram
- The Role of the CSM in Sales Activities
- Using Consultative Questioning to
- Determine Outcome & KPI Requirements
- Reporting on Progress Towards Outcome Attainment
- Reporting on the Financial Returns from the Investment
Engagement Evaluation
- What is PCSMF Phase 7: Engagement Evaluation all about?
- The importance of reviewing CSM activity
- Increasing the customer success management knowledge base
- Updating personal and team best practices
- Templating common process steps
- Improving your own CSM practice
- Working with quarterly activity targets
- Improving your Team’s practice
- Celebration of Success
- Activities and Outputs for Practical CSM
- Framework Phase 7: Engagement Evaluation
- Overview of the Executive Business Review (EBR)
- Cadence & Attendees the Executive Business Review
- Structure of an Executive Business Review
- Executive Business Review Best Practice
- Getting Senior Stakeholders to Attemd
- What Value Has the Customer Received From this Engagement?
- What Value Has the Supplier Received From this Engagement?
- What Value Has the CSM Received From this Engagement?
- Using the Engagement Evaluation Tool
- Using the Personal Evaluation Tool
- The Customer Success Roadmap
- Example Customer Success Roadmap
Putting It All Together
- Who Benefits from Customer Success Management?
- Common CSM Traps and Pitfalls
- Customer Success is the Jewel in the Customer Experience Crown
- The Future of Customer Success
- Glossary of Essential Customer Success Management Terminology
- The Customer Success Knowledge base
- Using a Best Practice Framework
- Using Tools & Templates
- Customer Success Management as a Sales Feature
- The Partnering Approach
- The “Shared Risks, Shared Rewards” Model
- Pitfall 1: Doing Too Much for Each Customer
- Pitfall 2: Not Leaving Time for Continual Professional Development (CPD)
- Pitfall 3: Not Understanding Your Own Company’s Customer Success Strategy
- Pitfall 4: Focusing on Technical Instead of Business Issues
- Pitfall 5: A Lack of Insight Into Your Customer’s Business
- Pitfall 6: Too Much Time Spent Doing Admin
- Pitfall 7: Lack of Best Practice Resources Such as Frameworks, Tools & Templates
Sample Video
📘 Knowledge Module Sample
How Does Customer Success Work?
Discover how Customer Success creates value by supporting long-term customer outcomes and why it’s essential in today’s subscription-based economy.
📘 Knowledge Module Sample
What is Customer Success?
Get a clear, concise overview of what Customer Success means, how it differs from support or account management, and what CSMs really do.
FAQ
Who is CCSMP Scholar best suited for?
CCSMP Scholar is ideal for current Customer Success Managers, professionals transitioning into CS roles, and teams looking for structured onboarding or role alignment.
What’s the difference between CCSMP Scholar and CCSMP Basic?
CCSMP Scholar includes the full 10-module curriculum and Levels 1–4 certification, while Basic includes only the first 2 modules and Level 1 certification.
What’s the difference between Scholar and Full?
CCSMP Full includes everything in Scholar, plus CPD time tracking, indexed content library access, and additional features designed for individual CPD reporting and team oversight.
How long do I have access to Scholar?
You’ll have 12 months of full access to all training materials, workbooks, and assessments. You can complete the course entirely at your own pace.
Do I get a certificate and badges?
Yes. You’ll earn a Certified CSM Professional (Levels 1–4) certificate upon completing all modules and passing the final exam. You’ll also receive a verified, shareable digital badge for each completed module.
(Note: The certificate itself doesn’t yet support online verification or sharing, but this feature is in development.)
Can I upgrade from Scholar to Full?
Yes, upgrading is possible. Please contact our support team and they’ll guide you through the upgrade process.
Contact Support
Reviews
“Thank you for all the advice and instruction you have provided with your program. I went from zero to a fulfilling career as a CSM thanks to you.”
Craig Mosenson Principal Customer Success Manager, Oracle
“This is a well thought out portal containing detailed training content – I would definitely recommend it for all CS teams.”
Karan Chaudhary Engagement Director, Aodigy
“The platform is very easy to navigate, and the style and format of the video lessons is highly engaging.”
Gereint Collier Head of Client Success, ITGL