LAER to DARE Part 1: The Death of SaaS & Birth of Outcomes
May 27 @ 7:00 pm
Discover why the traditional SaaS growth engine is breaking down and how the new DARE framework will replace it in the age of AI.
Overview
Summary
This virtual event, which is Part 1 of a three-part series, explores how artificial intelligence is fundamentally breaking the traditional SaaS LAER (Land, Adopt, Expand, Renew) model. Because AI makes customers more productive with fewer seats, the old SaaS engine of expanding user adoption is effectively going in reverse. You will learn why vendors must transition from selling software tools to taking on the risk of guaranteeing business outcomes through the new DARE (Design, Activate, Realize, Evolve) framework.
Challenges
The old LAER model fails because it is unable to cross the ‘AI Adoption Chasm,’ which is characterized by systemic hurdles like fragmented infrastructure, a severe global talent shortage, and strategic ambiguity about use cases. While the SaaS model relied on software usage as a success metric, AI ‘usage’ is often a cost center or a sign of inefficiency, placing immense pressure on providers to fundamentally shift how they deliver value.
Key takeaways
Understanding the fatal flaw of LAER in the AI era
Understand why traditional SaaS metrics like seat adoption and software usage are now signs of inefficiency rather than leading indicators of value.
Navigating the AI Adoption Chasm
Identify the deep, systemic transformation barriers preventing AI success, ranging from poor data health to global talent scarcity.
Introducing the DARE framework
Get a first look at the Design, Activate, Realize, and Evolve engagement model that replaces the linear SaaS path with a cyclical, services-intensive process built for AI.